The Industry

The Cleaning Industry Continues to Grow

Residential and commercial cleaning demand has continued growing year after year as more households and businesses outsource cleaning services. Before comparing business models, it helps to see the industry you would be entering.

~$97B

US cleaning services market (2024)

Source: IBISWorld

~6.5%

Global cleaning services CAGR, 2024–2030

Source: Grand View Research

~335K

Annual US cleaner job openings through 2032

Source: US Bureau of Labor Statistics

Recurring

Residential cleaning is one of the fastest-growing service segments

Source: IBISWorld

US cleaning services market size

Estimated revenue, USD billions

Source: IBISWorld — Janitorial & House Cleaning Services in the US

Residential vs commercial cleaning revenue

USD billions — both segments expanding

Source: IBISWorld segment estimates

Industry data: IBISWorld · Grand View Research · US Bureau of Labor Statistics. Figures are estimates and rounded for readability.

The Positioning

A Different Way to Start a Cleaning Business

Compare traditional cleaning franchise models against an operator license that pairs the 10BucksARoom customer-facing brand with a system built from 14+ years of real cleaning operations. Same industry, very different structure.

Side-by-Side

Traditional Cleaning Franchise vs CleanBucks Operator License

Two structurally different ways to enter the same industry. Compare the cost, contract, and control side by side.

Comparison disclaimer. Franchise figures are estimated ranges based on publicly filed Franchise Disclosure Documents (FDDs), Entrepreneur Franchise 500 listings, and industry reporting available at time of writing. Franchise terms, fees, and royalty structures vary by brand, territory, and contract year, and change over time. Prospective operators should pull the current FDD directly from any franchisor and consult a qualified franchise attorney before making any business decision.
Category
Traditional Cleaning Franchise
CleanBucks Operator
Initial franchise / license fee
$20,000 – $50,000+
One-time setup fee
Total initial investment range
$90,000 – $300,000+ (FDD Item 7)
Low startup model compared to traditional franchise structures
Monthly royalty on gross revenue
4% – 8%
0%
Marketing / brand fund fee
1% – 3% of gross revenue
0%
Ongoing monthly obligation
Royalty + marketing fund, scales with revenue
$500 flat per month
Contract term
Typically 10 years, auto-renewing
Month-to-month
Territory rules
Defined territory + operating restrictions
Defined territory, no operational restrictions
Approved-vendor requirements
Often required (FDD Item 8)
None — buy supplies anywhere
Branding & marketing control
Franchisor-controlled
Operator-controlled within brand standards
Transfer / sale fee
Typically 25% – 50% of current franchise fee
None
Renewal fee at end of term
$5,000 – $25,000 typical
None — no fixed term
Build-out / physical office
Sometimes required
None — phone-based
Setup timeline
60 – 120 days
About 7 days
The Math

What the structure actually costs over time

Royalty percentages compound for the entire term of a franchise agreement. A flat monthly license does not. Here is the same math, visualized.

10-year total of fees paid to a franchisor / licensor

Illustrative — combined initial fee + 8% royalty + marketing fund (franchise) vs $500/mo flat (CleanBucks). USD thousands.

Source: Modeled on publicly disclosed FDD ranges

Share of each revenue dollar kept by the operator

Assuming a combined 8% royalty + marketing fund on a franchise. CleanBucks: 0% revenue share, flat fee only.

Source: Modeled on publicly disclosed FDD ranges

Operator control — six common decision areas

Set your own pricing
Often restricted Operator
Choose your own suppliers
Often restricted Operator
Hire and manage your own team
Often restricted Operator
Run your own local marketing
Often restricted Operator
Decide your own service mix
Often restricted Operator
Exit at the end of any month
Often restricted Operator
Why Some Operators Look at Alternatives

A franchise is one valid model. It is not the only one.

Cleaning franchises have launched many successful businesses. They also come with structural tradeoffs — cost, control, and term — that some operators prefer to avoid. A few of the most common reasons people look at a licensed model instead:

Lower entry threshold

Traditional franchise structures require six-figure total investments before the first dollar of revenue. A flat-fee license keeps the cost of entry predictable.

No revenue-based royalty

Royalties typically run 4%–8% of gross revenue and continue for the full contract term. The better you do, the more leaves the business. A flat monthly fee does not scale with success.

Operational independence

Franchise systems frequently require approval for vendors, pricing, marketing, and operational changes. Many operators prefer making those calls themselves.

Shorter commitment

Most franchise agreements run 10 years with auto-renewal and exit/transfer fees. A month-to-month license is a meaningfully different commitment profile.

Built by Operators

Built from 14+ years of running a real cleaning business

CleanBucks did not start in a boardroom. It started with one van, a husband-and-wife team, and a phone that wouldn't stop ringing. The systems, training, app, and operator playbook in this license were built from real cleaning operations — not from consulting decks or theory.

No outside investors. No franchise sales team. Just operators who packaged the system other operators kept asking for.

14+

Years operating in cleaning

1

Van it started with

0

Outside investors

0%

Royalty on operator revenue

Common Questions

Cleaning franchise alternative — answered straight

Is CleanBucks a franchise?+

No. CleanBucks is a licensed operator model, not a franchise. There are no royalties, no marketing fund fees, and no percentage of revenue paid to a franchisor — just a flat monthly license fee on a month-to-month basis.

Do I pay royalty percentages?+

No. The CleanBucks model is a flat $500/month license fee. Your revenue is your revenue. There is no royalty that grows as your business grows.

How quickly can I start?+

Most operators are fully set up and running within about 7 days of approval. We provide the system, branding, app, phone setup, and training so there is nothing to figure out alone on day one.

Do I need cleaning experience?+

No. Most operators come in with no cleaning or business experience. The system and training walk you through how to take calls, book jobs, dispatch teams, and grow recurring revenue — all from your phone.

Can I run my territory my own way?+

Yes, within brand standards. You set your own pricing, hire your own team, choose your own suppliers, and make your own day-to-day operating decisions. There is no franchisor approval process for routine business changes.

What support is included?+

Branded website, phone system, operator app, customer app, team app, training manual, and operator support — all included in the flat monthly fee. No upsells for the core operating system.

What makes this different from a franchise?+

Three things, mainly: no royalty on revenue, no long-term contract, and operator-controlled day-to-day decisions. You own the business you build. You can scale it, slow it down, or stop at the end of any month without exit fees.

More answers on the full FAQ.

See if your city is open

A flat-fee license. Month-to-month. No royalty. Same growing industry — different structure.